Punning is a common rhetorical devices used in ads.
双关是广告中常见的一种修辞手段。
Punning in Advertising English and Translation Approaches
广告英语中的双关修辞及其翻译对策
The Pragmatic Analysis and Function of Punning in English Advertising
英语广告双关语的语用分析和语用功能
The Linguistic Features of Punning Advertisement
广告双关语的言语美特点
The Analyzing of the Punning in Advertisement Through the Point of the View of Pragmatics
双关语在广告中的语用分析
Punning is one of the most common rhetorical devices used in advertisement.
双关语是英语广告中一种较为常见的修辞手段。
A Review of Chinese Punning Tradition
汉语双关传统述评
His constant punning irritated her.
他不断的一语双关激怒了她。
The semantic means for English punning exist on lexical, syntactical, and contextual levels.
语义手段存在于词汇，句法和语篇三个层面。
He's always punning and I don't find it funny.
他老是使用双关语，我觉得很没意思。
Im always punning but he doesnt find it funny.
我老是使用双关语，可他觉得很没意思。
Japanese like to pun--their language is well suited to punning.
日本人喜欢说双关语，因为他们的语言很适合双关语。
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